The current generation Proton Saga was launched in 2016. It’s overdue for a replacement, but a new generation model might be launched this year. Photos of a heavily disguised unit shared by Azahar Jalil offer a glimpse of Proton’s upcoming A-segment sedan. Plans for a new generation Proton Saga were first hinted at by Steven Xu, Proton’s Director of International Sales, who said that a new AMA platform model will be produced in Egypt. The AMA platform will complement Proton’s existing BMA platfo

Proton ended 2024 with a total of 152,352 units sold, including exports. The figure is 1.5% down from last year’s 154,611 units sold. This is despite a strong December performance, boosted by 1,131 units exported, raising the month’s total sales to 14,601 units, up 19.7% from November. If sales of Smart-branded cars from its subsidiary Pro-Net are included, the total sales for Proton Holdings, as a group, would have increased by 622 units, to 152,974 units. Proton estimates that Malaysia’s total

Proton has introduced the ProCare Smart Plan (PSP), a prepaid service package for the Proton Saga, Proton X90, and the 2025 Proton X70. The plan offers savings of up to 15% on servicing costs, with potential savings of up to RM670, depending on the model. New buyers can choose 3- or 5-year packages, ensuring fixed maintenance costs and service at Proton’s certified 3S/4S dealerships using genuine parts. The plan is transferable to new owners if the car is sold within the package period. Existing

As part of a visit to Egypt, Prime Minister Datuk Seri Anwar Ibrahim along with official Malaysian delegates including key Proton management officiated the launch of the CKD Proton Assembly Plant in Egypt. The PM said this initiative was part of Malaysia’s efforts to foster a new approach to cooperation between countries stating, “Proton is not just an automotive company; it is a source of pride and part of Malaysia's identity.” "Malaysia's presence in Egypt is built on trust and friendship," he

Proton has teamed up with Grab Malaysia to make it easier for e-hailing drivers to purchase a Proton Saga, through a new initiative called “Saga Power Up for Grab Drivers.” This program gives Grab drivers exclusive benefits if they choose the Proton Saga. The collaboration, signed by Proton’s Deputy CEO Roslan Abdullah and Grab Malaysia's Country Operations Director Rashid Shukor, is designed to support Malaysia's growing e-hailing sector by giving drivers a practical, budget-friendly vehicle op

During a recent press event marking the start of CKD operations for the Proton Saga in Egypt, Proton let slip a significant new development: a new AMA platform. In a corporate video released by Proton, Steven Xu, Proton’s Director of International Sales said, "Next year, we plan to produce at least 5,000 units of the Proton Saga (in Egypt). For 2026, under the AHTV initiative, with the new introduction of ‘AMA’ models, we are aiming to reach the maximum capacity of the plant, which is 20,000 to