When Hyundai snatched Albert Biermann away from the clasps of BMW, the automotive world stood up and took notice. In the 6 years since, he’s elevated them into the upper echelons of motoring with their N Performance division and a more premium image for the marque. He’s now calling it a day but will remain as an advisor for the group. As Hyundai Motor Group today announced that Biermann, President and Head of the Research and Development (R&D) Division for the Group, is retiring but will continu

Hyundai Motor Group’s continuous efforts to promote the use of hydrogen power has brought the brand into the realm of motorsports. The group announced on Friday (11-June-2021) that it will enter the inaugural Pure ETCR (Electric Touring Car Racing) with a motorsport team under the brand’s HTwo hydrogen division. The Pure ETCR series is a new touring car series for electric cars. Hyundai Motorsports will be racing a hydrogen fuel cell electric-powered Hyundai Veloster N ETCR. Also read: Fuel from

Like it or not, the electric revolution has already begun, causing enthusiasts to bemoan the potential loss of noise and drama. "Not on my watch," says Hyundai as they hint performance, full-fat N variants of their burgeoning zero-emissions line-up. Speaking on the sidelines at yesterday's 2021 Hyundai Kona N world debut, Executive Chief Marketing Officer of Hyundai Motor Company, Thomas Schemera, shared that 'sustainable driving fun' is next on the company's agenda. Also read: 280 PS/392 Nm, 8-