In conjunction with the launch of the new 2024 Isuzu D-Max facelift model, Isuzu Malaysia announced a sales target of 9,500 units for the year 2024. This figure represents a slight decrease from the 9,650 units sold in 2023, a bumper year that followed a record-breaking 2022 with sales of 9,211 units. Shunsuke Okazoe, CEO of Isuzu Malaysia, commented on the challenges ahead, "This year will be more challenging due to the end of the post-Covid pent-up demand, as well as subsidy rationalisations f
May 15, 2024
The 2024 Isuzu D-Max facelift has been launched. This timely update, approximately three years after its debut in 2021, includes visual and technical enhancements designed to give it a competitive edge in the hotly contested pickup truck segment. The fully imported (CBU, from Thailand) 2024 D-Max is offered in eight variants, with prices as follows: 3.0 4x4 X-Terrain AT - RM 157,938 3.0 4x4 Premium AT - RM 141,138 1.9 4x4 Premium AT - RM 134,649 1.9 4x2 Auto Plus AT - RM 109,499 1.9 4x4 Standard
May 14, 2024
Isuzu Malaysia has confirmed that a new, facelifted 2024 Isuzu D-Max will be launching later this month, on 14-May. The company has opened a registration of interest (RoI) page for would-be buyers. The new D-Max will be launched here with the X-Terrain variant as its flagship. Specifications have yet to be confirmed, but in Thailand, the highlight of the new 2024 model is a set of upgraded, wide angle camera for its driving assistance systems. Functions of the Adaptive cruise control (ACC) with
May 6, 2024
Isuzu Motors has announced a significant THB 32 billion (~RM 4.1 billion) investment in Thailand to kickstart the manufacturing of battery cells and production of EV pick-up trucks in the region. The Thai investment is part of a larger JPY 1 trillion (~RM 32.1 billion) to be funnelled across the company until 2030, as the company hopes to make Thailand a production and export hub for EV pick-up trucks, The Bangkok Post reports. The investment in Thailand will focus on establishing EV production
Mar 23, 2024
This here is the 2024 Isuzu D-Max BEV (battery electric vehicle) concept that's just made its debut in Thailand today. Don't let the concept nature fool you – this, like the D-Max MHEV concept too – are close to reality. In the case of the D-Max BEV, Isuzu says production for export markets will commence in Thailand as early as by 2025, and will launch in the UK, Australian, and Norwegian markets by the same year. Roll out to other countries will be based on "needs and maturity of the charging i
Mar 20, 2024
Joining the ranks of carbon-reducing pick-up trucks is this new 2024 Isuzu D-Max Hi-Lander Mild Hybrid (MHEV) concept, that's just been unveiled in Thailand ahead of next week's Bangkok International Motor Show (BIMS). It's not a reality just yet, but the idea is sound and to be honest, it doesn't look that far off from production. Under the hood is the 1.9-litre Ddi Blue Power turbodiesel, paired to a small electric motor on the front of the engine and a 48V battery. Powertrain figures nor spec
Mar 20, 2024
Isuzu Malaysia has recorded another year of stellar performance with the highest truck sales in the country for the year 2023. The achievement bagged Isuzu the top spot for the overall truck brand for the 10th consecutive year and light-duty truck brand for the 14th consecutive year in Malaysia. The continuation of Isuzu’s market-leading position was cemented by a total combined retail sales of 7,209 units, including light, medium and heavy-duty trucks for last year, which represents 44.9 percen
Feb 7, 2024
Isuzu has achieved a remarkable milestone with the production of its 6 millionth vehicle from its Thailand plant. It took them 3 years to add another million to their production milestone – the 5 millionth Thai-assembled Isuzu rolled off the plant in 2020. Isuzu has not revealed whether the 6 millionth unit produced is a pick-up truck or a commercial lorry. Isuzu Thailand’s plant began operations in 1963 and assembled Isuzu trucks and buses. Pick-up truck production began in 1974 with the Isuzu
Jan 29, 2024
Japanese brands continued their domination of car sales in Thailand in 2023. A total of 634,948 new cars were sold in the Kingdom last year according to data compiled by Headlight Mag. The top 3 brands – Toyota, Isuzu, and Honda – took a combined market share of 66.1%. Toyota led with 265,949 units followed by Isuzu with 151,935 units while Honda saw 94,336 units sold throughout 2023. Ford is the only non-Japanese or as a matter of fact, non-Asian brand in Thailand’s top 12 best-selling car manu
Jan 16, 2024
Isuzu ended 2023 on a record-beating high as it surpassed the company’s previous all-time sales record for the Isuzu D-Max set just a year ago in 2022. A total of 9,650 units of the award-winning pick-up truck were sold nationwide last year. With a 16.6% market share, the D-Max is the third best-selling pick-up in Malaysia but it is the second best-selling pick-up truck in Sabah, Kedah, and Pahang. “Since the third-generation D-Max was introduced in Malaysia in 2021, interest in this model has r
Jan 15, 2024
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