Mitsubishi Triton News in Malaysia

Toyota, Honda, and Mazda have had a good year. All three closed their financial years ending March 2024 (FY2024) with record high profits. Mitsubishi Motors, however, didn’t have a very good year. With a limited product line-up and over-reliance on 4x4 vehicles, it was very vulnerable to changes in market conditions. Mitsubishi Motors’ documents call its recently closed financial year as FY2023, but keep things consistent with other Japanese manufacturers, we will call it FY2024. Total sales for

Hans

May 14, 2024

The 2024 Mitsubishi Triton has maintained its position as the second most popular pickup truck in Malaysia for the second consecutive year. With sales totaling 8,636 units during the Financial Year 2023 (April 2023 – March 2024), the Triton continues to hold its ground against stiff competition from newer models such as the Ford Ranger. The strong performance of the Triton, combined with the success of the Mitsubishi Xpander which sold 11,384 units, contributed to Mitsubishi Motors Malaysia (MMM

Arvind

Apr 30, 2024

When it comes to falls from grace, millennial automotive enthusiasts would often mention one example – the death of the Mitsubishi Lancer Evolution. From the 1990s to the 2000s, the Three Diamonds transformed an otherwise anonymous front-wheel drive (FWD) sedan into a gravel-spitting four-wheel drive (4WD) monster. The Lancer Evolution went through ten generations but throughout most of its 14 years, it was proving its excellence in the World Rally Championship (WRC). It may have only won 1 manu

CY Foong

Apr 12, 2024

Ralliart is a name synonymous with Mitsubishi Motors’ epic motorsports heritage. Its exploits on gravel, tarmac, snow, sand, and a trail mix of everything began in the 1970s and continues today. In its latest video, Mitsubishi interviewed engineers from its humble beginnings in the World Rally Championship (WRC) to the present team behind the successful Asia Cross Country Rally (AXCR) outfit. Mitsubishi’s rise in international rallies started 50 years ago when Kenyan Joginder Singh took part in

CY Foong

Apr 9, 2024

One-tonne pick-up trucks are not very popular in Japan, where kei minivans with sliding doors and tight roads-friendly mini-trucks are the preferred work tools for people who need to haul a lot of cargo. Though larger pick-up trucks don’t sell in very high volume, they are seen as status symbols. Parallel-imported left-hand drive American pick-up trucks prowl the trendy streets of Roppongi and Ginza, rarely leaving tarred roads. Nearly twenty years ago, Mitsubishi Motors in 2005 attempted to int

Hans

Mar 29, 2024

This weekend will be the final two days of Mitsubishi Motors Malaysia’s Raya Offers campaign (ends 30-April 2024) for the Mitsubishi Triton. The promotion is offered to all six variants of the Thailand-made Triton, including the ‘low-rider’ 4x2 Triton Quest MT. Buyers of the highest specifications Triton 4x4 VGT Athlete, which starts from RM 155,900, can enjoy up to RM 11k in cash rebates. Buyers can choose between three options: Cash rebates up to RM 7,000 or Wheels upgrade for only RM900* + RM

Hans

Mar 29, 2024

The new generation 2024 Mitsubishi Triton has won the iF Design Award 2024 in the product design discipline. Organized by iF International Forum Design GmbH in Hannover, Germany, the annual iF Design Award receives around 11,000 submissions from 72 countries annually. A jury of 132 international design experts will judge submissions based on five criteria – idea, form, function, differentiation, and impact. Other award recipients include the Alfa Romeo 33 Stradale, MINI Countryman, MINI Cooper E

Arvind

Mar 7, 2024

After 12 years of absence, the Mitsubishi Triton has been re-launched in Japan with overwhelming success. Upon its launch on 15-February, the Thailand-made Mitsubishi Triton has netted over 1,300 bookings, overshooting its monthly sales target of 200 units per month by more than six times. Bookings in Japan opened on 21-December last year. Nearly 90 percent of all bookings received were for the highest GSR grade, which is equivalent to the Athlete variant sold in our part of the world. The remai

Hans

Feb 19, 2024

Mitsubishi Thailand has announced the official prices of the all-new 2024 Mitsubishi Triton Athlete pick-up. Despite other variants going on sale in Thailand since mid-2023, only now have prices of the Triton Athlete been confirmed. The range-topping Triton Athlete variant offers more power, additional styling bits and new connectivity features. Two variants are offered; bookings open today for Thai customers with the first batch of deliveries scheduled for late-February 2024: Triton Athlete 2WD

Arvind

Jan 30, 2024

Mitsubishi Motors Thailand Co., Ltd. has achieved a significant milestone by producing its seven-millionth unit at the Laem Chabang facility in Chonburi. The milestone vehicle was the all-new 2024 Mitsubishi Triton. Currently, Mitsubishi Motors Thailand's facilities have a maximum annual production capacity of over 400,000 vehicles, with 80 percent intended for export to over 120 countries globally. As a leading auto exporter in Thailand, Mitsubishi Motors Thailand has surpassed 5.5 million unit

Sanjay

Jan 30, 2024