![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 01]()
If there is a car brand that knows how to treat customers in luxury, it is Mercedes-Benz. Though Mercedes-Benz Malaysia (MBM) has secured the leading premium luxury brand status in Malaysia for years now, the brand is continuing their efforts to give customers the ultimate luxury experience as they introduced a brand-new shopping concept in the heart of KL.
![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 02]()
MBM knows the new concept as the Mercedes-Benz Accessories and Collection Boutique, the boutique will feature exclusive Mercedes-Benz design collection and accessories for customers and their Mercedes-Benz vehicles.
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![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 01]()
Fans of the Mercedes-AMG Formula 1 team can also find various Lewis Hamilton merchandise to buy at the boutique.
![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 02]()
MBM and Hap Seng Star Sdn Bhd (HSS) spent RM 3.5 million into refurbishing the one of a kind “boutique in an Autohaus” concept. According to MBM, this is the first of its kind and more will come. As it is, upgrading works on various dealerships across the country have already started.
![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 03]()
Located in the heart of the Kuala Lumpur City Centre, locals are no stranger to the HSS Kuala Lumpur Autohaus. The dealership was first opened in 2004 and was the first-ever Autohaus that MBM introduced in Peninsular Malaysia.
![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 04]()
16 years later, the Autohaus right next to Shangri-La Hotel has become a common sight, we guess it’s only fitting to have the Autohaus present a whole new boutique concept for the new era of Mercedes-Benz brand retail experience.
![Fan of Lewis Hamilton? Check out Mercedes-Benz’s RM3.5m luxury boutique in KL! 05]()
At the moment, MBM has yet to expand into the online space, but reps have confirmed that this is something that the company is looking into doing.
There isn’t a time in memory that doesn’t involve staring at cars. After discovering the excitement of watching Schumacher vs Hakkinen, Formula 1 became a major part of life. The love for cars and F1 ultimately led to a job with CAR Magazine. The untimely death of the magazine meant a hiatus from cars at lifestyle women’s magazine Marie Claire before another opportunity came knocking again.
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